London, 1st June 2026. Northzone has appointed Sam Endacott as a Partner in its London office, deepening the firm’s focus on applied and physical AI. Sam joins Northzone from firstminute capital, where he spent more than eight years backing founders across AI, software infrastructure and fintech.
At Northzone, Sam will concentrate on early‑stage investments, primarily from seed to Series B, with a particular interest in how AI and software are transforming traditional industries such as financial services, healthcare, and industrial manufacturing.
At firstminute capital, Sam led the seed investment into n8n, which recently announced a strategic SAP-backed round valuing it at $5.2bn. He was also an early backer of Storyblok, Stitch, Protex AI and Unleash.
With more than ten funds raised and its most recent in excess of $1.2bn, Northzone invests across every stage from seed to growth. The firm has invested in more than 175 companies across nearly three decades, including early bets on Spotify, Klarna, Personio and Trustpilot. This hire signals the firm's growing commitment to AI, building on recent investments including Tandem Health, CuspAI, and unicorns XBOW, Black Forest Labs and Blitzy.
Sam Endacott said: “I am thrilled to join Northzone as a Partner and continue supporting the best entrepreneurs from seed to growth on both sides of the Atlantic. I wanted to back European founders from a platform that has invested in category winners across every major technology platform shift over the last 30 years. Northzone has the multi-stage firepower, transatlantic foundations and a culture that lets me invest wherever the best founders are building.”
